Real Estate Agent in East York - Better Homes And Gardens Real Estate

Focus Group Recruitment: You could help reinvent real estate!

03 January 2018
Kevin Hartley

You could help reinvent real estate!

Friends, I am helping recruit five sets of focus group participants for a real estate research project I am involved with.

So, we are looking for...

1) BUYERS who bought between 2013-2017, a resale (not new) home or condo, that was listed in the GTA on the TREB MLS system (in other words, not bought or gained privately);

2) SELLERS who sold between 2013-2017, a previously occupied home or condo, that was listed in the GTA on the TREB MLS system (in other words, not sold or transferred privately);

3) FUTURE SELLERS next 1-18 months: homeowners who are not currently under agency contract, but who reasonably anticipate entering the market in the next 1-18 months to sell a home or condo, in the GTA via the TREB MLS system, using a TREB Brokerage/Agent.

4) EXPERIENCED BUYERS,next 1-18 months:  who are not currently under agency contract, but who reasonably anticipate entering the market in the next 1-18 months to buy a home or condo, for occupancy or investment purposes, in the GTA and listed on the TREB MLS system, using a TREB Brokerage/Agent.

5) FIRST TIME BUYERS, next 1-18 months, who are not currently under agency contract, but who reasonably anticipate entering the market in the next 1-18 months to buy a home or condo, for occupancy or investment purposes, in the GTA and listed on the TREB MLS system, using a TREB Brokerage/Agent.

Focus group time/date/location details TBD, but first looking to screen and gather contacts of those notionally interested in participating.

  • Participants must not be under contract with an agent/brokerage (or recent contracts must be expired).
  • Members of organized real estate or their immediate family members are not eligible to participate.
  • Not intended to solicit clients under contract.
  • Does not matter if I was your agent, or if you were/are considering me as your agent.
  • Research conducted by an independent 3rd
  • Interested, eligible participants will be selected randomly.
  • In exchange for signing a confidentiality/non-discloser agreement and active participation in a real estate related subject matter discussion, lasting 90-120 mins, the compensation offered is $100 and light meal/refreshments.

Please e-mail me (athome@kevinhartley.ca) with your name and preferred contact email address; as details emerge in the next 2-3 days, I will update you or you will be contacted by the reserach coordinator. Only those selected will be contacted. Not being contacted may only mean there was enough response in advance of your response to fill the particular group you suited or that logistics around dates/location are delayed.

Thanks for reading. Questions or ideas for a future blog? Feel free to contact me here.

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Kevin Hartley, Broker is a Toronto based real estate Broker with Better Homes & Gardens Real Estate | Signature Service, Brokerage. @Home is his lifestyle blog, an expression of his passion for home keeping though MAKING (Recipes), DOING (DIY), BEING (Health/Wellness) and DWELLING (Home Ownership, Sales & Maintenance).  Content not intended to solicit clients under contract.

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